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Listing AutomatEr vs Marketplace Listing Tool
Marketplace Listing Tool helps you get a home onto Facebook Marketplace. Listing AutomatEr is built around a different question: which listings do you have permission to market, and does every post credit the brokerage that holds the listing?
With Listing AutomatEr you post the listings you have written permission to market, from your own brokerage or from any other brokerage that agreed. Every post says who is marketing the home, says "Listing courtesy of" the listing brokerage, and carries your disclosure line. You do not type those lines, so they do not drift on a busy week.
Everything below about Marketplace Listing Tool comes from its own public page, checked on October 23, 2026. Tools change, so check their page before you decide. If something here is out of date, email info@listingautomater.com.
Source: marketplacelistingtool.com/REtool, checked October 23, 2026.
Side by side
| Listing AutomatEr | Marketplace Listing Tool | |
|---|---|---|
| What it is | A desktop app for Mac and Windows, with a Chrome extension, that posts the listings you have permission to market to Facebook Marketplace on a schedule. | A Chrome extension and web service that posts inventory to Facebook Marketplace. It has a real estate plan and also serves dealerships. |
| Where listings come from | Listing records are built in. You choose the homes you have permission to market, from your own brokerage or from any brokerage that gave you permission. | You import a home for sale or rent from a listing page on a major home search site through its Chrome extension. |
| Permission to market | Built around written permission. | Not mentioned on its real estate page. |
| Brokerage attribution on each post | Automatic. Every post carries your name as the person marketing the home and credits the listing brokerage: "Marketed by" and "Listing courtesy of". | Not mentioned on its real estate page. |
| Disclosure line | Automatic. You enter your brokerage's required disclosure once and it is added to every post. | Not mentioned on its real estate page. Its AI copy is described as written to follow US Fair Housing rules. |
| How it posts | Posts from your own computer and your own Facebook session, at a human pace with a daily cap. | Posts from Chrome on your desktop while you are signed in. |
| Price | $199 a month, or $149 a month billed annually. See pricing. | Single Agent $95 a month. Boutique Brokerage $795 a month. Brokerage Unlimited $1,495 a month. Annual billing advertised as four months free. |
| Trial | Seven days free. A card is held at checkout and is not charged if you cancel before day 7. | Ten days free on every plan. Single user plans do not ask for a card. |
When Marketplace Listing Tool may be the better fit
- You want the lowest monthly price for a single agent. Its Single Agent plan is listed at $95 a month.
- You want a leads inbox for Marketplace buyer messages inside the tool. It lists one.
- You run a large team and want one brokerage plan with a manager view.
When Listing AutomatEr fits
- You market listings from more than one brokerage, with permission, and every post has to credit the right one.
- Your brokerage requires specific disclosure wording and you want it on every post without retyping it.
- You want listings posted on a schedule from your own computer and your own account.
What it does not do: it does not get permission for you, it does not judge whether you have it, it does not guarantee a post is compliant, and it does not promise you a conversation or a closing. Permission is between you, the listing agent or managing broker, and your brokerage.
Seven days free. A card is held at checkout and is not charged if you cancel before day 7. Charges are final and refunds are not offered.